Peter Rose
 

 

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Strategic communications consultant and former head of communications at HM Customs and Excise

Peter Rose is a senior public relations professional, having spent most of his career in the public sector, with significant experience at a senior level in a leading private sector consultancy. For over 15 years he has advised at the most senior level on strategic communications; as Head of News at the Home Office; Director of Communications at the Cabinet Office and at HM Customs and Excise; and positioning the Nolan Committee as the authoritative voice on public sector ethics. He has recently been awarded the status of Accredited Practitioner by the Institute of Public Relations.

 


Peter's Presentation: ‘The impact of communications on better policy making’

When the new Labour Government came to power in 1997 it was an article of faith that communications should go hand in hand with policy formation. The critics have said this has gone too far with an over-reliance on “spin”. Although this may sometimes be a valid argument at the centre of government, far too many departments and organisations still see communications as an “add on”. 

Peter will argue that an integration of communications with the policy making process is essential to both the public and private sectors. He will show how failure to heed this imperative has had practical consequences on the delivery of a significant policy.

 

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